Efecto de la satisfacción de los residentes entre los impactos percibidos y las intenciones futuras respecto a la celebración de un evento de pequeña escala

• José Miguel Vegara-Ferri ^[1] ; Salvador Angosto ^[1] ; David Parra-Camacho ^[2]
  1. [1] Universidad de Murcia

     Universidad de Murcia

     Murcia, España

     
  2. [2] Universitat de València

     Universitat de València

     Valencia, España

     
• Localización: Revista iberoamericana de psicología del ejercicio y el deporte, ISSN 1886-8576, Vol. 15, Nº. 1, 2020, págs. 81-91
• Idioma: español
• Títulos paralelos:
  • Efeito da satisfação dos moradores entre os impactos percebidos e as intenções futurasem relação à realização de um evento de pequena escala
  • Effect of residents' satisfaction between perceived impacts and future intentionsregarding holding a small-scale event
• Enlaces
  • Texto completo (pdf)
• Dialnet Métricas: 5 Citas
• Resumen
  • español

    El objetivo de este trabajo es analizar el efecto mediador de la satisfacción general de los residentes que asistieron a la III Fiesta del Deporte celebrada en Murcia entre los impactos percibidos y las intenciones futuras con respecto a la celebración de este evento deportivo. Se entrevistó a una muestra de 218 residentes que asistieron al evento mediante un cuestionario formado por 33 ítems que recogían posibles beneficios y costes derivados de la acogida del evento. Los resultados de este estudio han permitido identificar cuatro factores que miden el constructo del impacto social en eventos deportivos de pequeña escala: beneficios socioeconómicos, beneficios socioculturales, beneficios deportivos y costes sociales. Se comprobó la relación significativa y positiva entre los beneficios socioculturales y deportivos y la satisfacción general e intenciones futuras de los residentes con la celebración del evento. Por último, se comprobó el efecto mediador completo de la variable satisfacción general de los residentes entre los beneficios intangibles (socioculturales y deportivos) y las intenciones futuras de los ciudadanos con respecto a la celebración del evento. Los resultados permiten conocer a los organizadores cuáles son los aspectos en los que deben incidir para mejorar la satisfacción e intenciones futuras de los residentes.

  • English

    The objective of this work is to analyze the mediating effect of the general satisfaction of the residents who attended the III Fiesta del Deporte held in Murcia between the perceived impacts and future intentions regarding the celebration of this sporting event. A sample of 218 residents who attended the event was interviewed using a questionnaire made up of 33 items that collected possible benefits and costs derived from hosting the event. The results of this study have identified four factors that measure the construct of social impact in small-scale sporting events: socio-economic benefits, socio-cultural benefits, sporting benefits and social costs. The significant and positive relationship between the socio-cultural and sporting benefits and the general satisfaction and future intentions of the residents with the celebration of the event was verified. Finally, the complete mediating effect of the variable general satisfaction of the residents between the intangible benefits (socio-cultural and sporting) and the future intentions of the citizens with respect to the celebration of the event was verified. The results of this study allow the organisers to know what aspects they must influence in order to improve the satisfaction and future intentions of the residents.

  • português

    O objetivo deste trabalho é analisar o efeito mediador da satisfação geral dos residentes que assistiram à III Festa do Desporto realizada em Murcia entre os impactos percebidos e as intenções futuras com respeito à celebração deste evento desportivo. Uma amostra de 218 residentes que compareceram ao evento foi entrevistada por meio de um questionário composto por 33 itens que coletaram possíveis benefícios e custos derivados da realização do evento. Os resultados deste estudo identificaram quatro fatores que medem a construção do impacto social em eventos esportivos de pequena escala: benefícios socioeconômicos, benefícios socioculturais, benefícios esportivos e custos sociais. Verificou-se a relação significativa e positiva entre os benefícios socioculturais e desportivos e a satisfação geral e as intenções futuras dos residentes com a celebração do evento. Finalmente, verificou-se o pleno efeito mediador da variável satisfação geral dos residentes entre os benefícios intangíveis (socioculturais e desportivos) e as intenções futuras dos cidadãos em relação à celebração do evento. Os resultados deste estudo permitem aos organizadores saber quais são os aspectos que devem influenciar para melhorar a satisfação e as intenções futuras dos residentes.

• Referencias bibliográficas
  • Agha, N., & Taks, M. (2015). A theoretical comparison of the economic impact of large and small events. International Journal of Sport...
  • Andam, R., Montazeri, A., Feizi, S., & Mehdizadeh, R. (2015). Providing a multidimensional measurement model for assessing quality of...
  • Anderson, J. C., & Gerbing, D. W. (1988). Structural equation modeling in practice: A review and recommended two-step approach. Psychological...
  • Anderson, E. W., & Sullivan, M. W. (1993). The antecedents and consequences of customer satisfaction for firms. Marketing science, 12(2),...
  • Andreff, W. (2012). The winner's curse: Why is the cost of sports mega-events so often underestimated? En W. Maenning y A. Zimbalist (Eds.),...
  • Añó, V., Calabuig, F., & Parra, D. (2012). Impacto Social de un gran evento deportivo: el Gran Premio de Europa de Fórmula 1. Cultura,...
  • Añó, V., Calabuig, F., Ayora, D., Parra D., & Duclos, D. (2013). Análisis sobre el grado de conocimiento e identificación de los tarraconenses...
  • Añó, V., Calabuig, F., Ayora, D., Parra D., & Duclos, D. (2014). Percepción social de la importancia, el impacto y los beneficios esperados...
  • Añó, V., Pablos, C., & Calabuig, F. (2009). Opinión de los Tarraconenses sobre la Candidatura a los Juegos Mediterráneos de 2017. Valencia:...
  • Bagozzi, R. P., & Yi, Y. (1988). On the evaluation of structural equation models. Journal of the academy of marketing science, 16(1),...
  • Balciunas, M., Jasinskas, E., & Koisova, E. (2014). Economic contribution of sports event: Analysis of Eurobasket 2011 example. Transformation...
  • Balduck, A., Maes, M., & Buelens, M. (2011). The social impact of the Tour de France: Comparisons of residents' pre-and post-event...
  • Baron, R. M., & Kenny, D. A. (1986). The moderator-mediator variable distinction in social psychological research: conceptual, strategic,...
  • Baumann, R., & Matheson, V. (2013) Infrastructure investments and megasports events: Comparing the experience of developing and industrialized countries....
  • Bigné, J. E., Sánchez, M. I., & Sánchez, J. (2001). Tourism image, evaluation variables and after purchase behaviour: Inter-relationship....
  • Bouchet, P., Bodet, G., Bernache-Assollant, I., & Kada, F. (2011). Segmenting sport spectators: Construction and preliminary validation...
  • Brown, A., & Massey, J. (2001). Literature review: The impact of major sporting events. London: UK Sport.
  • Brown, G., Smith, A., & Assaker, G. (2016). Revisiting the host city: An empirical examination of sport involvement, place attachment,...
  • Browne, M. W. & Cudeck, R. (1993). Alternative ways of assessing model fit. En K. A. Bollen & J. S. Long (Eds.), Testing structural...
  • Bull, C., & Lovell, J. (2007). The Impact of Hosting Major Sporting Events on Local Residents: an Analysis of the Views and Perceptions...
  • Byrne, B. M. (2009). Structural equation modeling with amos: Basic concepts, applications, and programing (2nd ed.). New York, NY: Routledge.
  • Calabuig, F., Crespo, J., Nuñez, J., Valantine, I., & Staskeviciute, I. (2016). Role of Perceived Value and Emotions in the Satisfaction...
  • Calabuig, F., Crespo, J., Prado-Gascó, V., & Núñez-Pomar, J. (2014). Using a brief questionnaire to assess the overall perceptions of...
  • Calabuig, F., Parra, D., Añó, V., & Ayora, D. (2014). Análisis de la percepción de los residentes sobre el impacto cultural y deportivo...
  • Calabuig, F., Prado-Gascó, V., Crespo, J., Núñez-Pomar, J., & Añó, V., (2015).Spectator emotions: Effects on quality, satisfaction, value,...
  • Chain, D., & Swart, K. (2010). Residents’ Perceptions of the 2010 FIFA World Cup: A Case Study of a Suburb in Cape Town, South Africa....
  • Chou, C. P., & Bentler, P. M. (1995). Estimates and tests in structural equation modeling. structural equation modeling: Concepts, issues,...
  • Chou, C.P., Bentler, P.M., & Satorra, A. (1991). Scaled test statistics and robust standard errors for non-normal data in covariance structure...
  • Crespo, J., & Pérez-Campos, C. (2011). La influencia de la satisfacción con la programación de partidos en la intención de asistir de...
  • Despiney, B., & Karpa, W. (2014). Estimating economic regional effects of Euro 2012: Ex-ante and ex-post approach. Management and Business...
  • Djaballah, M., Hautbois, C., & Desbordes, M. (2015). Non-mega sporting events' social impacts: a sensemaking approach of local governments'...
  • Du, J., Jordan, J. S., & Funk, D. C. (2015). Managing Mass Sport Participation: Adding a Personal Performance Perspective to Remodel Antecedents and...
  • Dwyer, L., & Fredline, E. (2008). Special Sports Events – Part 1. Journal of Sport Management, 22(4), 385-391. DOI: 10.1123/jsm.22.4.385
  • Emerson, R. (1976). Social Exchange theory. Annals of Sociology, 2, 335-362. DOI: 10.1146/annurev.so.02.080176.002003
  • Falk, R. F., & Miller, N. B. (1992). A primer for soft modelling. Akron, OH: University of Akron Press.
  • Ferrando, P. J., & Lorenzo-Seva, U. (2017). Program FACTOR at 10: origins, development and future directions. Psicothema, 29(2), 236–240....
  • Fornell, C., Johnson, M. D., Anderson, E. W., Cha, J., & Bryant, B. E. (1996). The american customer satisfaction index: nature, purposes,...
  • Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal...
  • Fredline, E. (2004). Host community reactions to motorsport events: The perception of impact on quality of life. En B. W. Ritchie, & D....
  • Fredline, E. (2005). Host and guest relations and sport tourism. Sport in Society, 8(2), 263-279. DOI: 10.1080/17430430500087328
  • Fredline, L., Jago, L., & Deery, M. (2003). The development of a generic scale to measure the social impacts of events. Event Management,...
  • Fredline, L., Rayboald, M., Jago, L., & Deery, M. (2005). Triple Bottom Line Event Evaluation: A proposed framework for holistic event...
  • Gibson, H.J., Willming, C., & Holdnak, A. (2003). Small-scale event sport tourism: fans as tourists. Tourism Management, 24(2), 181-190....
  • González-García, R., Parra, D., Calabuig, F., & Año, V. (2016). Percepción de los residentes sobre el impacto del Mundobasket 2014 en...
  • Gursoy, D., & Kendall, K. (2006). Hosting mega events. Modeling locals’ support. Annals of Tourism Research, 33(3), 603-623. DOI: 10.1016/j.annals.2006.01.005
  • Gursoy, D., Yolal, M., Ribeiro, M.A., & Panosso, A. (2017). Impact of Trust on Local Residents’ Mega-Event Perceptions and Their Support....
  • Hair, J., Black, W., Babin, B., & Anderson, R. (2010). Multivariate data analysis 7th ed. London, United Kingdom: Pearson Education Limited.
  • Hall, C. M. (1992). Adventure, sport and health tourism. En B. Weiler y M. Hall (Eds.), Special interest tourism. London, United Kingdom:...
  • Harrill, R. (2004). Residents’ attitudes toward tourism development: a literature review with implications for tourism planning. Journal of...
  • Hautbois, C., Djaballah, M., & Desbordes, M. (2019). The social impact of participative sporting events: a cluster analysis of marathon participants...
  • Henderson, J. C., Foo, K., Lim, H., & Yip, S. (2010). Sports events and tourism: the Singapore Formula One Grand Prix. International Journal...
  • Higham, J. (1999). Commentary - Sport as an Avenue of Tourism Development: An Analysis of the Positive and Negative Impacts of Sport Tourism....
  • Inoue, Y., & Havard, C. T. (2014). Determinants and consequences of the perceived social impact of a sport event. Journal of Sport Management,...
  • Jackson, L. (2008). Residents’ perceptions of the impacts of special event tourism. Journal of Place Management and Development, 1(3), 240-...
  • Jie, Y.; Yingkan, G., & Ping, H. (2010). A Structural Equation Model of Resident’s Support for Mega Event. Chinese Journal of Population,...
  • Kaplanidou, K. K., Karadakis, K., Gibson, H., Thapa, B., Walker, M., Geldenhuys, S., & Coetzee, W. (2013). Quality of life, event impacts,...
  • Karadakis, K., & Kaplanidou, K. (2012). Legacy perceptions among host and nonhost Olympic Games residents: a longitudinal study of the...
  • Kim, H. J., Gursoy, D., & Lee, S.-B. (2006). The impact of the 2002 World Cup on South Korea: comparisons of pre- and post-games. Tourism...
  • Kim, W., Jun, H., Walker, M., & Drane, D. (2015). Evaluating the perceived social impacts of hosting large-scale sport tourism events:...
  • Kim, C., & Kaplanidou, K. (2019). The Effect of Sport Involvement on Support for Mega Sport Events: Why Does It Matter. Sustainability,...
  • Kim, S. S., & Petrick, J. F. (2005). Residents’ perceptions on impacts of the FIFA 2002 World Cup: the case of Seoul as a host city. Tourism...
  • Kline, R. B. (2005). Principles and practice of structural equation modeling (2nd ed.). New York: The Guilford Press.
  • Kozak, M. (2001). Repeater’s behavior at two distinct destinations. Annals of Tourism Research, 28, 784–807. DOI: 10.1016/S0160-7383(00)00078-5
  • Lee, S., Cornwell, T., & Babiak, K. (2013). Developing an instrument to measure the social impact of sport: Social capital, collective...
  • Lim, S., & Lee, J. (2006). Host population perceptions of the impact of megaevents, Asia Pacific Journal of Tourism Research, 11(4), 407-421....
  • Llopis, M. P., & Gil, I. (2011). Un gran evento deportivo: perspectiva de los residentes de la ciudad de acogida. Gran Tour, 4, 32-61.
  • Lloret-Segura, S., Ferreres-Traver, A., Hernández-Baeza, A., & Tomás-Marco, I. (2014). El análisis factorial exploratorio de los ítems:...
  • Ma, S. C., Ma, S. M., Wu, H. J., & Rotherham, I. D. (2013). Host residents’ perceptions changes on major sport events. European Sport...
  • MacCallum, R., & Austin, J. (2000). Applications of Structural Equation Modeling in Psychological Research. Annual Review of Psychology,...
  • Mair, J., & Whitford, M. (2013). An exploration of events research: event topics, themes and emerging trends. International Journal of...
  • Matheson, V. (2012). Efectos de los principales megaeventos deportivos en las economías locales, regionales y nacionales. En R. Llopis (Ed.),...
  • Ministerio de Cultura y Deporte (2019). Anuario de Estadísticas Deportivas 2019. Madrid, España: Subdirección General de Atención al ciudadano, Documentación...
  • Monterrubio, C., Sosa-Ferreira, A. P., & Osorio-García, M. (2018). Impactos del turismo residencial percibidos por la población local:...
  • Ntloko, N.J., & Swart, K. (2008). Sport tourism event impacts on the host community–a case study of red bull big wave Africa. South African...
  • Oliver, R. (1997). Satisfaction: A behavioural perspective on the consumer. New York: McGraw Hill.
  • Olsen, M., & Merwin, D. (1977). Towards a methodology for conducting social impacts assessments using quality of life indicators. En K....
  • Oshimi, D., & Harada, M. (2019). Host residents’ role in sporting events: The city image perspective. Sport Management Review, 22(2),...
  • Oshimi, D., Harada, M., & Fukuhara, T. (2016). Residents’ perceptions on the social impacts of an international sport event: Applying...
  • Pérez, C. (2010). Análisis de la Calidad del Servicio en los Eventos Deportivos. Calidad Percibida y Satisfacción de los Espectadores y de...
  • Parra-Camacho, D., Añó Sanz, V., Ayora Pérez, D., & González-García, R. J. (2019). Applying importance-performance analysis to residents’...
  • Parra, D., Calabuig, F., Año, V., Ayora, D., & Núñez-Pomar, J. M. (2014). El impacto de un evento deportivo mediano: percepción de los...
  • Parra, D., & Duclos, D. (2013). Percepción de los residentes sobre el impacto socioeconómico de un evento deportivo: análisis de segmentos...
  • Parra, D., Elasri, A., Triadó, X. M., & Aparicio, P. (2016). Análisis de la relación entre los beneficios y los costes percibidos y la...
  • Parra, D., González-García, R. J., Añó, V., & Ayora, D., (2016). Percepción de los visitantes sobre el impacto social y sus intenciones...
  • Pearce, P. L., Moscardo, G., & Ross, G. F. (1996). Tourism community relationships. Oxford, United Kingdom: Pergamon Press.
  • Prayag, G., Hosany, S., Nunkoo, R., & Alders, T. (2013). London residents support for the 2012 Olympic Games: The mediating effect of...
  • Preuss, H., & Solberg, H. A. (2006). Attracting major sporting events: The role of local residents. European Sport Management Quarterly,...
  • Ritchie, J. (1984). Assesing the Impact of Hallmark Events: Conceptual and Research Issues. Journal of Travel Research, 23(2), 2-11. DOI: 10.1177/004728758402300101
  • Rust, R.A., & Oliver, R.L. (1994). Service Quality. New Directions in Theory and Practice. California: Sage Publications.
  • Satorra, A., & Bentler, P. M. (1994). Corrections to test statistics and standard errors in covariance structure analysis. In A. von Eye,...
  • Sobel, M. E. (1982). Asymptotic confidence intervals for indirect effects in structural equation models. In S. Leinhardt (Ed.), Sociological...
  • Taks, M., Kesenne, S., Chalip, L., Green, B. C., & Martyn, S. (2011). Economic impact study versus cost - benefit analysis: an empirical...
  • Taks, M. (2013). Social sustainability of non-mega sport events in a global world. European Journal for Sport and Society, 10(2), 121 – 141....
  • Tanaka, J. S., & Huba, G. H. (1989). A general coefficient of determination for covariance structure models under arbitrary GLS estimation....
  • Theodorakis, N., Kaplanidou, K., & Karabaxoglou, I. (2015). Effect of event service quality and satisfaction on happiness among runners...
  • Tian-Cole, S., & Crompton, J. (2003). A conceptualization of the relationships between service quality and visitor satisfaction, and their...
  • Timmerman, M. E., & Lorenzo-Seva, U. (2011). Dimensionality Assessment of Ordered Polytomous Items with Parallel Analysis. Psychological...
  • Turco, D., Riley, R., & Swart, K. (2002). Sport tourism. Morgantown, WV: Fitness Information Technologies.
  • Twynam, G., & Johnston, M. (2004). Changes in host community reactions to a special sporting event. Current Issues in Tourism, 7(3), 242–261....
  • Veltri, F. R., Miller, J., & Harris, A. (2009). Club sport national tournament: economic impact of a small event on a mid-size community....
  • Waitt, G. (2003). Social impacts of the Sydney Olympics. Annals of Tourism Research, 30(1), 194-215. DOI: 10.1016/S0160-7383(02)00050-6
  • Wang, Y. A. & Pfister, R. E. (2008). Residents' attitudes toward tourism and perceived personal benefits in a rural community. Journal...
  • Wheaton, B., Muthen, B., Alwin, D. F., & Summers, G. F. (1977). Assessing reliability and stability in panel models. Sociological Methodology,...
  • Yoon, Y., y Uysal, M. (2005). An examination of the effects of motivation and satisfaction on destination loyalty: A structural model. Tourism...
  • Zeithaml, V. A., Berry, L. L., & Parasuraman, A. (1996). The behavioral consequences of service quality. Journal of marketing, 60(2),...
  • Zeithaml, V. A., & Bitner, M. J. (2003). Services Marketing: Integrating Customer Focus Across the Firm. New York: McGraw-Hill.
  • Zhou, Y. & Ap, J. (2009). Resident’s perceptions towards the impacts of the Beijing 2008 Olympic Games. Journal of Travel Research, 48(1),...