¿Existen procesos afectivos no conscientes? Evidencia a partir del efecto de la mera exposición y del priming afectivo

• Autores: Soledad Ballesteros Jiménez
• Localización: Psicothema, ISSN-e 1886-144X, ISSN 0214-9915, Vol. 10, Nº. 3, 1998, págs. 551-570
• Idioma: español
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• Resumen

  • Una serie de resultados recientes han mostrado la existencia de importantes disociaciones entre pruebas implícitas y explícitas destinadas a evaluar distintos procesos psicológicos como la percepción, la memoria, el aprendizaje, la toma de decisiones, o la emoción implícitas. Estas investigaciones han servido para rehabilitar el interés actual por el estudio de los procesos inconscientes. El trabajo revisa y resume la evidencia existente sobre procesos emocionales no conscientes obtenida sobre todo a partir de dos paradigmas experimentales, el de la mera exposición repetida a estímulos y el del priming afectivo. Abundantes resultados experimentales sugieren que las experiencias previas pueden influir de modo inconsciente en la conducta emocional. Algunos avances recientes en las neurociencias, como el descubrimiento de una red neural subcortical que une el tálamo con la amígdala, son consistentes con la hipótesis de la existencia de afecto inconsciente. Parece que se pueden producir influencias afectivas tempranas difusas y no conscientes sin la participación de procesos cognitivos superiores

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