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During recent decades Successful Ageing has emerged as a new paradigm in Gerontology. National, European and International organizations have recommended the introduction of programs to promote active ageing. The present study examines the effectiveness of a psychosocial multimedia program called "Vivir con Vitalidad-M" (Vital Ageing-M), developed to promote Successful Ageing. A quasi-experimental pre-post with control group design was carried out, which included the application of a questionnaire on opinions, activities, physical exercise, nutrition, health, social relationships and life satisfaction. The "Vivir con Vitalidad-M" program produces behavioural changes in the expected direction in older persons attending the program. The program appears to be effective with regard to changes in life styles (diet and physical exercise), in perceptions about successful ageing and in self-efficacy for ageing, with regard to an increase in the number of physical, cultural, intellectual and social activities carried out, finally, in life-satisfaction.
